Cause Marketing / Content & SEO / Experiential & Influencer Marketing / Social Media / Web Design
Since 1997 the R.I.D.E. CHECKS program has been supporting the efforts of police services across Ontario by helping inform and reward Ontario motorists pulled-over during roadside spot checks. H2o was brought on to take the traditional booklet and bring the entire program to life online. H2O designed and built a brand new website, created and launched its social media strategy and contesting, and helped reshape the program’s annual Launch event by bringing online influencers into the fold to help spread the word about this great cause.